Jingle Of The Week #6
RADIO ARABELLA - Munich
The new ratings for Germany just have been released and we are happy to congratulate Radio Arabella for being the number one local station in Bavaria!
THE STORY BEHIND...
PD - Franziska Strobl | HOP - Alexander Hochenburger:
We are now airing the most complete jingle package ever produced for Arabella. The challenge was to create a sound design reflecting the extensive musical spectrum of the unique Arabella format and to get the distinctive Arabella feeling in the jingles, openers and service elements.
Transitions were especially important for us. The team at Foster Kent did a great job portraying the Arabella world, emotionally and workably in our elements. Our listeners love it: a relaxed package with character and passion. And the workflow with individual mix tracks is the dream of every on-air designer!
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